I am looking for some advice to improve monetization on my game. Recently I sponsored this game with 7.5k robux as a test run and got 0 Sales (gamepasses/dev products). The game is here: Game Link
I do in fact have some things that I would like to point out:
Where is the in-game tutorial? I joined your game for the first time just now, I have no idea what it is about or what to do in your game. I’m sure other new players are having this issue too. If we don’t know how to play the game, then of course we won’t buy any gamepasses.
I joined in the middle of a match, so I was stuck in the lobby with nothing to do for nearly 5 minutes. In fact, I left before the match even ended, the lobby is extremely boring and the matches are too long. Nobody likes waiting. Take epic minigames for example, their matches are like 2 minutes long at the most. You should create a system like “Roblox UNO” where a player can create a match at any time so they don’t have to wait for the only match running to end.
None of your gamepasses are “game-changers”. Donations are one of the most useless gamepasses, so that’s already off the list. What’s the point of buying the “+1 perk slot” when I already have 3 slots? What’s the point of VIP? It’s literally just the same as the “x2 points” gamepass. You’ve put a chat tag and “everything you hit turns gold” in the VIP gamepass, both of which have no effect on that actual gameplay. I’m basically paying 200 extra Robux for a chat tag and stuff to turn gold. The “double points” gamepass is extremely overused in all games. Double points has no meaning unless players can play your game for hours and come back daily. I suggest you make some better gamepasses, a “x2 speed” gamepass will sell quickly I think, since people who buy it will have a HUGE advantage over other players. Your gamepasses need to give the person an advantage over other regular players so others will buy it to become a “pay-to-win”. The pay-to-win scheme is how most, if not all game make their money. Take Jailbreak for example, somebody with the mobile garage gamepass can get away from cops easily, while somebody without it will have to run away on foot. Somebody with the SWAT or Crime Boss gamepasses have access to much better guns than the rest of the regular players do.
Since you mentioned that you sponsored your game, your icon must be appealing. At the moment, your icon is extremely unattractive and looks like you just slapped some words on a screenshot. Not to mention, I can barely see what is in the screenshot. All I see is what looks like a pair of white eyes, I can’t even tell what the eyes are on. I suggest you hire a professional GFX designer to make you a better icon. The same goes for your thumbnails, they are not appealing in any sense.