Deceptive practice EXPOSED: layout shift on the home page

When you visit roblox.com/home in a browser, the first two sections that typically load are “Recommended For You” and “Continue” (the games you’ve recently played).

As you are about to click a game in the “Continue” section, another row - “Friends” - loads at the top of the page. The problem is that this newly loaded row pushes all content below it downward. As a result, if your cursor is already positioned over a game in the “Continue” section, the layout shift can cause you to unintentionally click a game in the “Recommended For You” section instead.

This layout shift has two negative effects:

  1. It creates a frustrating user experience by causing accidental clicks.
  2. It can skew game engagement metrics, as games may receive clicks that were never intentionally directed at them (most likely affecting the leftmost game in the second row of the “Recommended For You” section).

Since this section may also contain sponsored games, the potential impact on engagement metrics is worth considering.

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Thanks for your report @DeBillGates. This is an issue with how we load the different sorts on the page and is not intended to be deceptive, but I can see how it could be frustrating to you.

The team will try to improve this UX when we have time.