How do I improve average playtime for my game? (FEEDBACK PLEASE)

Help and Feedback Game Design Support
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  1. What do you want to achieve?
    I want to improve player playtimes which is currently averaging at around 3 minutes. I hope to get developers perspectives as new visitors of the game.

  2. What is the issue?
    The game suffers from a lack of player retention and hooks. I need a way to hook players into the game. I would appreciate any feedback that can identify the game problems/problem and/or possible solutions or improvements

  3. What solutions have you thought of so far?
    I have thought of the following solutions:

  • Players move away from the tutorial area so I added rewards around the map as a way to engage them.
  • Player seem to hate reading so I added dialogue.
  • I added an objective system after the tutorial is finished to give players goals and introduces them to some up elements. I have thought of adding rewards to the objective system but have not implemented it.
  • I am thinking of changing the thumbnail and adding more thumbnails and changing the game icon but have not done so yet.
  • I have thought of adding a gameplay video to better explain the game and give a peek before playing but have not done so yet.
  • I am thinking of adding fish personalities to keep players engaged.

The game name is Clean Fish. The game link: Clean Fish | Play on Roblox

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Evaluation
  • Uniqueness +
  • Fun - needs improvement
  • Simple to understand +
  • Gets to the fun quickly +
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Hey, thank you for the feedback! I read your game feedback as well; it feels great to have your input. I have been monitoring players’ gameplay and played myself to try and understand the issue. I have come to these conclusions:

  • many players seem to not use the sponge properly and hence take too long to clean the dirt leading to churn
  • players seem to wander around far from the tutorial area and hence get lost (need to add a teleport to station)
  • gameplay is repetitive and most goals to be achieved seem long-term and there are few or no short term rewards and goals.
  • Sound effects need to be added to the ui.

Again, I appreciate your insight and effort to provide feedback!

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