What could I do to get a higher CTR? I tried sponsoring for 450 robux which got me 130k impressions with a CTR of 0.1, while my advertisement that I bidded 700 robux on got 0.5 ctr and 40k impressions.
If you’re trying to attract a younger audience, use vibrant colours and something that’ll grab their attention
I am trying to attract audiences that like cars, a majority of my players are in their teens.
Sadly I’m not that qualified in that area, not a fan of cars; but I think you should have a promotional offer in the ad that says “Play today and you’ll get free ____, limited time offer” and implement that in the game which should get you much more CTR.
Well the game does have a lot of free cars, I can add that to the advertisement?
Yep that’d definitely attract more people.
Your current add doesn’t look too appealing to a car enthusiast or car fan. The render looks too plain and basic, so I do think you should try getting that fixed. The text also does not match very well, looks like something from MS Paint.
I also think that 700 Robux is a bit on the low side of advertisements. I myself don’t have the Robux for high amounts of Robux bidding, but to get the advertisement on more screens, you should probably bid more. If you can’t, 700 Robux is still a good number for decent amount of views your ad gets.
For that issue, you can resolve low bidding amounts with high quality advertisements. You can make pretty good looking stuff without spending a dime.
If you would like, I can create a skyscraper add for you, free of charge. I do think you should probably get higher quality ads, so I would help you get that.
For how to get higher CTR, it just goes back to what I’ve been explaining. Bid more, make a better looking ad, both, one or another, something like that. For now I would suggest for you to try to improve your advertisement image itself, or like I said above, ask me to make you one for free.
I don’t know much about cars, and have never advertised a game on Roblox, but maybe feature an unusual or bizarre car. I’m a tank fan, and seeing a Chrysler TV-8 instead of the usual Tiger or Sherman on an ad would be much more engaging and I would probably click on it. You could try something similar, with some sort of obscure and bizarre car design to catch people’s eyes.
What I’ve noticed is that whenever ever put an AD/sponsor on my game, it never dies down, it goes on for months and doesn’t die, since the I bid a little bit of robux on ads, I get 1 to 7 players at times.