Hello everyone, please read my message in full.
I am a game developer and I have been active for about 5 years. I had a history of even entering my game into search, meaning when they searched for my game, it was displayed, but because I could not attract players, my game was removed from search.
But my question is, is there any other way to keep the game famous other than advertising? How does a game become famous?
For example, is there a YouTuber here who can help me and we can collaborate?
For example: You can create content and show previews of the games you’ve made to people in the Video category.
*my idea is that you should avoid creating similar versions of today’s popular games. I think Roblox has already removed categories of games that are very similar to each other
Quite a loaded question to ask. Well, games don’t exactly get famous by youtubers playing them, although it can stir up some traction.
Games maintain players based on their analytics. I’d recommend looking at this article; these are the stats roblox are prioritizing in the algorithm:
In late 2026/early 2027, Roblox is pushing games which prioritizes retention. They don’t want low-effort cash grab games. They want games that users can play for years.
Upon obtaining players, it takes about a week of a constant player base in order to get home recommendations. Getting the initial player base before your game hits the algorithm is tough for solo developers. Running a one/two week long ad campaign until your game hits the algorithm would be a good idea.
Incidentally, I faced two thousand views in two weeks and was able to make a very good move, but my problem was after that. After two thousand views, Roblox did not recommend my game to others, it did not appear on the first page, and it was not seen.
It’s not necessarily about views. If you maintain 50-100 CCU for a week and have positive retetention and monetization stats, your game will get in the algorithm.