Idiot-proof guide on regional pricing

Hello there, You may know me from my other posts, such as the Roblox on Linux guide, and you are probably here because you wanna learn about regional pricing, And that is exactly what this is. This guide will explain why, how, benefits, drawbacks and a spreadsheet of all the different pricing for every country. This guide hopes to teach you how the regional pricing feature works in a hopefully easy to understand manner

Also need to mention: I am not an expert in any of this, I have included sources at the very end, so if you are interested in learning more, go read up on that!

let’s begin with the why

Why?


Different places have different standards of living, this can be scaled from house to house to entire country’s economies.

If you live in France, you would have a relatively good standard of living. Your economy is stable, you can afford food, have a nice paying job, compare it to let’s say Afghanistan, where your economy basically doesn’t exist, you have a sketchy job and barely have a roof over your head.

To offset for these differences, many companies, now including Roblox developers can use :star2:regional pricing :star2:, things that previously seemed luxurious now becomes affordable to the average user, bringing up sales that previously wouldn’t of happened were it not for prices being lowered. The user can enjoy their new game pass, and you can enjoy getting Robux from places where you wouldn’t be getting any.


To continue with my previous point → Some people cannot afford game passes and in-game things, potential customers / players are turned away because a game considers all to have similar circumstances & money, real life is not like that, some people are poorer, and cannot afford a game pass,

This lowers the prices to accommodate that fact. This means people that want a game pass can afford it, and therefore you get some robux, even if it’s not the entire pie. Better than absolute 0, you and the player both benefit as a result.

How?

Now continuing to “how?”. This one is fairly straight forward, and I will be providing a step by step guide with pictures

!!! This section enables regional pricing !!!

!!! This section disables regional pricing !!!

Benefits

Moving onto benefits

touching on a previous point from “Why”, this feature allows people to afford game passes regardless of their economic situation, This has a simple effect: You get a sale, and the player gets a good experience. Mutual win-win. The reason this is a win for you is because you likely wouldn’t of gotten the sale otherwise.

It also allows you to expand your studio / development team faster than before. Pretty simple to understand this: People from 3rd world countries buy more rather than very slightly → you have more money → money = ability to expand your studio / dev team.

  1. You can disable this feature anytime if you don’t like it.

Drawbacks

Despite the many advantages, we also need to look at the drawbacks.

  1. This has a chance of hurting revenue! Depending on your pricing, this feature could hurt your revenue! As if you price your gamepasses low enough as is to a point where everyone can afford it, you should not enable this feature.

  2. It’s also impossible to change the prices from region to region once enabled, What Roblox gives you is what you are stuck with. Either pay full price or Roblox’s regional pricing. Refer to the spreadsheet

Spreadsheet

Here are all the countries in alphabetical order, The gamepass in this case is 100,000R$ (i know, very likely scenario!!)

This spreadsheet is also visible via Game > Passes > (Your Pass) > Sales > Regional Pricing, it is only included for your convenience.

  1. The percentage off section is how much is cut off from the original
  2. The Robux amount is what the user is paying

Afghanistan
60% off (40,000R$)

Ă…land Islands
28% off (72,000R$)

Albania
28% off (72,000R$)

Algeria
43.995% off (56,005R$)

American Samoa
43.995% off (56,005R$)

Andorra
0% off (100,000R$)

Angola
43.995% off (56,005R$)

Anguilla
28% off (100,000R$)

Antarctica
0% off (100,000R$)

Antigua & Barbuda
28% off (100,000R$)

Argentina
43.995% off (56,005R$)

Armenia
43.995% off (56,005R$)

Aruba
0% off (100,000R$)

Australia
0% off (100,000R$)

Austria
0% off (100,000R$)

Azerbaijan
43.995% off (56,005R$)

Bahamas
0% off (100,000R$)

Bahrain
0% off (100,000R$)

Bangladesh
60% off (40,000R$)

Barbados
43.995% off (56,005R$)

Belarus
28% off (72,000R$)

Belgium
0% off (100,000R$)

Belize
43.995% off (56,005R$)

Benin
60% off (40,000R$)

Bermuda
0% off (100,000R$)

Bhutan
43.995% off (56,005R$)

Bolivia
60% off (40,000R$)

Bosnia & Herzegovina
43.995% off (56,005R$)

Botswana
28% off (72,000R$)

Bouvet Island
43.995% off (56,005R$)

Brazil
43.995% off (56,005R$)

British Indian Ocean Territory
28% off (72,000R$)

British Virgin Islands
0% off (100,000R$)

Brunei
0% off (100,000R$)

Bulgaria
0% off (100,000R$)

Burkina Faso
60% off (40,000R$)

Burundi
60% off (40,000R$)

Cambodia
60% off (40,000R$)

Cameroon
60% off (40,000R$)

Canada
0% off (100,000R$)

Cape Verde
43.995% off (56,005R$)

Caribbean Netherlands
43.995% off (56,005R$)

Cayman Islands
0% off (100,000R$)

Central African Republic
60% off (40,000R$)

Chad
60% off (40,000R$)

Chile
28% off (72,000R$)

China
43.995% off (56,005R$)

Christmas Island
43.995% off (56,005R$)

Cocos (Keeling) Islands
43.995% off (56,005R$)

Colombia
43.995% off (56,005R$)

Comoros
60% off (40,000R$)

Congo - Brazzaville
43.995% off (56,005R$)

Congo - Kinshasa
43.995% off (56,005R$)

Cook Islands
43.995% off (56,005R$)

Costa Rica
43.995% off (56,005R$)

Côte d’Ivoire
43.995% off (56,005R$)

Croatia
0% off (100,000R$)

Cuba
60% off (40,000R$)

Curaçao
28% off (72,000R$)

Cyprus
0% off (100,000R$)

Czechia
0% off (100,000R$)

Denmark
0% off (100,000R$)

Djibouti
60% off (40,000R$)

Dominica
43.995% off (56,005R$)

Dominican Republic
43.995% off (56,005R$)

Ecuador
43.995% off (56,005R$)

Egypt
60% off (40,000R$)

El Salvador
43.995% off (56,005R$)

Equatorial Guinea
43.995% off (56,005R$)

Eritrea
60% off (40,000R$)

Estonia
0% off (100,000R$)

Eswatini
43.995% off (56,005R$)

Ethiopia
60% off (40,000R$)

Falkland Islands
0% off (100,000R$)

Faroe Islands
0% off (100,000R$)

Fiji
43.995% off (56,005R$)

Finland
0% off (100,000R$)

France
0% off (100,000R$)

French Guiana
43.995% off (56,005R$)

French Polynesia
43.995% off (56,005R$)

French Southern Territories
0% off (100,000R$)

Gabon
43.995% off (56,005R$)

Gambia
60% off (40,000R$)

Georgia
43.995% off (56,005R$)

Germany
0% off (100,000R$)

Ghana
60% off (40,000R$)

Gibraltar
0% off (100,000R$)

Greece
0% off (100,000R$)

Greenland
0% off (100,000R$)

Grenada
43.995% off (56,005R$)

Guadeloupe
43.995% off (56,005R$)

Guam
28% off (72,000R$)

Guatemala
60% off (40,000R$)

Guernsey
0% off (100,000R$)

Guinea
43.995% off (56,005R$)

Guinea-Bissau
60% off (40,000R$)

Guyana
0% off (100,000R$)

Haiti
60% off (40,000R$)

Heard & McDonald Islands
0% off (100,000R$)

Honduras
60% off (40,000R$)

Hong Kong SAR China
0% off (100,000R$)

Hungary
0% off (100,000R$)

Iceland
0% off (100,000R$)

India
60% off (40,000R$)

Indonesia
60% off (40,000R$)

Iran
43.995% off (56,005R$)

Iraq
43.995% off (56,005R$)

Ireland
0% off (100,000R$)

Isle of Man
0% off (100,000R$)

Israel
0% off (100,000R$)

Italy
0% off (100,000R$)

Jamaica
43.995% off (56,005R$)

Japan
0% off (100,000R$)

Jersey
0% off (100,000R$)

Jordan
43.995% off (56,005R$)

Kazakhstan
28% off (72,000R$)

Kenya
43.995% off (56,005R$)

Kiribati
60% off (40,000R$)

Kuwait
0% off (100,000R$)

Kyrgyzstan
60% off (40,000R$)

Laos
60% off (40,000R$)

Latvia
0% off (100,000R$)

Lebanon
43.995% off (56,005R$)

Lesotho
60% off (40,000R$)

Liberia
60% off (40,000R$)

Libya
43.995% off (56,005R$)

Liechtenstein
28% off (72,000R$)

Lithuania
0% off (100,000R$)

Luxembourg
0% off (100,000R$)

Macao SAR China
0% off (100,000R$)

Madagascar
60% off (40,000R$)

Malawi
43.995% off (56,005R$)

Malaysia
0% off (100,000R$)

Maldives
28% off (72,000R$)

Mali
60% off (40,000R$)

Malta
0% off (100,000R$)

Marshall Islands
60% off (40,000R$)

Martinique
43.995% off (56,005R$)

Mauritania
60% off (40,000R$)

Mauritius
43.995% off (56,005R$)

Mayotte
28% off (72,000R$)

Mexico
28% off (72,000R$)

Micronesia
60% off (40,000R$)

Moldova
60% off (40,000R$)

Monaco
0% off (100,000R$)

Mongolia
28% off (72,000R$)

Montenegro
28% off (72,000R$)

Montserrat
43.995% off (56,005R$)

Morocco
60% off (40,000R$)

Mozambique
43.995% off (56,005R$)

Myanmar (Burma)
43.995% off (56,005R$)

Namibia
28% off (72,000R$)

Nauru
43.995% off (56,005R$)

Nepal
60% off (40,000R$)

Netherlands
0% off (100,000R$)

New Caledonia
28% off (72,000R$)

New Zealand
0% off (100,000R$)

Nicaragua
60% off (40,000R$)

Ni*er (Yes this is a country, unfortunately Roblox blocks me from making this topic with this country here)
60% off (40,000R$)

Nigeria
43.995% off (56,005R$)

Niue
43.995% off (56,005R$)

Norfolk Island
43.995% off (56,005R$)

North Korea
43.995% off (56,005R$)

North Macedonia
28% off (72,000R$)

Northern Mariana Islands
43.995% off (56,005R$)

Norway
0% off (100,000R$)

Oman
0% off (100,000R$)

Pakistan
60% off (40,000R$)

Palau
43.995% off (56,005R$)

Palestinian Territories
28% off (72,000R$)

Panama
28% off (72,000R$)

Papua New Guinea
60% off (40,000R$)

Paraguay
60% off (40,000R$)

Peru
43.995% off (56,005R$)

Philippines
60% off (40,000R$)

Pitcairn Islands
43.995% off (56,005R$)

Poland
0% off (100,000R$)

Portugal
0% off (100,000R$)

Puerto Rico
0% off (100,000R$)

Qatar
0% off (100,000R$)

Réunion
28% off (72,000R$)

Romania
0% off (100,000R$)

Russia
28% off (72,000R$)

Rwanda
43.995% off (56,005R$)

Samoa
60% off (40,000R$)

San Marino
0% off (100,000R$)

São Tomé & Príncipe
28% off (72,000R$)

Saudi Arabia
0% off (100,000R$)

Senegal
60% off (40,000R$)

Serbia
28% off (72,000R$)

Seychelles
28% off (72,000R$)

Sierra Leone
60% off (40,000R$)

Singapore
0% off (100,000R$)

Sint Maarten
0% off (100,000R$)

Slovakia
0% off (100,000R$)

Slovenia
0% off (100,000R$)

Solomon Islands
60% off (40,000R$)

Somalia
60% off (40,000R$)

South Africa
28% off (72,000R$)

South Georgia & South Sandwich Islands
43.995% off (56,005R$)

South Korea
0% off (100,000R$)

South Sudan
60% off (40,000R$)

Spain
0% off (100,000R$)

Sri Lanka
43.995% off (56,005R$)

St. Barthélemy
43.995% off (56,005R$)

St. Helena
28% off (72,000R$)

St. Kitts & Nevis
28% off (72,000R$)

St. Lucia
43.995% off (56,005R$)

St. Martin
43.995% off (56,005R$)

St. Pierre & Miquelon
43.995% off (56,005R$)

St. Vincent & Grenadines
43.995% off (56,005R$)

Sudan
60% off (40,000R$)

Suriname
43.995% off (56,005R$)

Svalbard & Jan Mayen
28% off (72,000R$)

Sweden
0% off (100,000R$)

Switzerland
0% off (100,000R$)

Syria
60% off (40,000R$)

Taiwan
0% off (100,000R$)

Tajikistan
60% off (40,000R$)

Tanzania
43.995% off (56,005R$)

Thailand
28% off (72,000R$)

Timor-Leste
43.995% off (56,005R$)

Togo
60% off (40,000R$)

Tokelau
60% off (40,000R$)

Tonga
60% off (40,000R$)

Trinidad & Tobago
28% off (72,000R$)

Tunisia
43.995% off (56,005R$)

TĂĽrkiye
28% off (72,000R$)

Turkmenistan
43.995% off (56,005R$)

Turks & Caicos Islands
28% off (72,000R$)

Tuvalu
60% off (40,000R$)

U.S. Outlying Islands
43.995% off (56,005R$)

U.S. Virgin Islands
0% off (100,000R$)

Uganda
43.995% off (56,005R$)

Ukraine
28% off (72,000R$)

United Arab Emirates
0% off (100,000R$)

United Kingdom
0% off (100,000R$)

United States
0% off (100,000R$)

Uruguay
28% off (72,000R$)

Uzbekistan
60% off (40,000R$)

Vanuatu
43.995% off (56,005R$)

Vatican City
28% off (72,000R$)

Venezuela
60% off (40,000R$)

Vietnam
60% off (40,000R$)

Wallis & Futuna
43.995% off (56,005R$)

Western Sahara
28% off (72,000R$)

Yemen
60% off (40,000R$)

Zambia
60% off (40,000R$)

Zimbabwe
43.995% off (56,005R$)

Summary

Standards of living → Cost of living - Wikipedia
Roblox’s own Regional Pricing Guide → Regional Pricing | Documentation - Roblox Creator Hub
Regional Prices source → Geographical Pricing: Understanding Regional Price Variations | Mailchimp

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