Looking for feedback on my horror game

Hi, I released a horror game a few months ago and I am struggling to get it recognised by the algorithm. In march my game got recognised and was getting around 5,000 daily players, but then it started to decline, and now I get roughly 100 daily players. I have changed and improved my game a lot, and I see no gain in players, maybe I am doing something wrong idk? The game is called Return to Sender, the old game when it was doing well has a few videos on youtube of people playing it so you can compare the game now to the game in march. here is the link to the game :

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