My game is receiving low CCU counts and the metrics are also low. What else can I do to improve it?

Help and Feedback Game Design Support
1

Hello all,
My game has been out for a couple months now, nearing a year in it’s release. At first, a TikTok video exploded that covered my game, which boosted it’s playercount to the near thousands for a few months. But recently, it has, quite literally fell off. I never see the game reach above 300 ccu anymore.

I update the game on quite actively, atleast one major update every month that brings in new characters and new content for players to play. But it doesn’t seem to boost playercount at all, even when timed with weekends, as well as ad campaigns.

What else can I do? I am open for all kinds of feedback.

  • Average Playtime: 9.7 minutes
  • Day 1 Retention: 7.37%
  • Conversion Rate (Paid): 0.97%
  • ARPPU: 109 Robux

Here’s the link to my game:

VOCALOID Battlegrounds

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2

more tiktoks? I mean if thats what got the initial hype surely you continue that.

3

I’ve continued the TikTok videos, but to no avail. My videos steadily decrease in views, even if I post actively, so that’s a no-go, unless I want to full devote myself to it, I don’t see anything significant happening.

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