My game is getting horrible CTR’s.
Im getting about .2% CTR
Game link: 🔻GoDown🔻 - Roblox
Any help?
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It might be because you need to pay for the game… we can’t see what your game is about if it’s paid access only.
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Im just wondering why the CTR is so low on the Sponsorship. That is only dependent on the title and game logo.
The logo is the image above.
The title and game logo don’t tell alot about the game. For sponsorships, you’re trying to “hook” people into wanting to click. If they don’t know what exactly they are clicking on, you will probably miss their attention.
Warclan groups and Simulators probably get better CTR because their titles and logos are immediately identifiable as in the genre, so people who like those games bother to click more.
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One word: clickbait
all you need is clickbait for the little kids to click and play such as:
Beat the obby and get free admin!
Is this really the best advice?
I always thought that click-bait makes a game seem more generic and less professional.
I mean, if that’s the case, shouldn’t I just slap a big PARKOUR! logo across this?
that’s pretty immoral of you. Tricking little kids into playing you game is a no-no. And people will usually call you out if it is severe. Really, all it does it help your game for 1 or 2 days then you lose everyone.
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Trust me, these days kids will click on anything like that.
Sure, slap a parkour logo and you will get a higher CTR.
imagine having to do clickbait to make your game popular. Rep goes bad, you have a player base for only 2 days or so, and even your hardcore fans well stop playing.
Ehh I guess so.
I’m not the one to ask for marketing advice 
then don’t reply… Why would you reply if your going to be giving bad info and your don’t have any marketing advice??? 
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Just informing him on what is happening a lot on ads these days.
just cause it happens a lot does not make it good. In fact all it does is make your game more generic.
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You have to picture your icon, but on a smaller screen, like a game tile and you need to remember that these are quite small on screens, especially mobile devices; 
The colours don’t contrast that much on the main parts, and people may not see it clearly, perhaps using a strong black outline on the downward arrow, and making the overall background brighter in red and replacing putting the logo somewhere else.
I think there’s too much going on for the illustration, since it’s a straight up image, not a scene from a game, so you should try simplify it a little and make it “pop” a little more.
For reference, this is what it would look like on the games page, people scroll through these fast and it would be too hard to read the text at first glance.
As has been mentioned, it’s hard to tell what your game is from this icon. What’s encouraging me to click it?
A few problems I’d pull out:
- The title is extremely simple, and doesn’t tell me anything about the game other than the direction you probably go
- The iconography and visual treatment are just as simple, which might be good in terms of branding, but gives me no idea what to expect either. A more eye-catching treatment like a render or part of the levels may be better. This for me is what I’d imagine the main problem is
- It took me quite a while to work out that the figures jumping and tumbling are characters and not black blobs
- I don’t think a “beta” label is necessary on an ad
Have a look at the advice and examples given here Experience Icons | Documentation - Roblox Creator Hub
How do you think this will do.
Replace beta with parkour.
Replace the figures with real characters.
Replace the background with gameplay.
Yep, give that a go.
I’ve never placed a sponsored game, but advertising is all about testing multiple variants and seeing which is the most successful. You’ll at least learn by trying new versions.