Currently, event visibility can be rather limited depending on how events are promoted by a game. Instead of having to increase in-game promotion, Roblox could add an event banner under experiences during ongoing events on the ‘Continue’ sort for similar results. It is expected that event visibility and event participation would greatly increase if this is done.
However, it’s important to consider that this may clutter the ‘Continue’ row if done incorrectly. I recommend that an event banner only shows for the first day after its start date. This would prevent games that have week-long events for simple one-time occurrences (such as updates) from showing for extended periods of time in which the event is no longer relevant.
The image below is an example of how this could be added. Another stylistic option is to repurpose the old sponsored banner which could attract more attention.
