So I've identified my core game loop, but how do I boost retention and keep players in game longer?

Hey, so I’ve been making a game since last week and It’s been going very good and I’ve gotten the core game loop down and entering the game loop is seamless and exiting it brings you right back to the start… but like I’ve been also actively sponsoring it and I think the most we’ve had on it is 29 CCU, and I’ve had players tell me the game is fun but I’m not sure how to boost retention though?

Like I know daily rewards is one thing that could keep players coming back, but don’t they have to be at least invested in the game a bit to even care about that though?

The Core Game Loop:

  1. Go up hill
  2. Punch players off hill (earn money)
  3. Become King Of The Kill (earn more money)
  4. Repeat

The game if anyone is interested in checking it out

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