What is an acceptable CTR for sponsored game?

Help and Feedback Game Design Support
1

Hoping to get some insights. I am thinking the game icon plays a part? However what are the norms?

Thanks!

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2

It’s generally gonna be different across the board. It all depends on:

  • the game icon
  • the game title
  • what the game is about

For my game, Radio Simulator, I was getting around 0.06% on tablet and 0.04% on phone. For PC, you should run ads, as they bring in more CTR.

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3

0.75%-3% CTR is a good CTR percentage.

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