Hello, we own a game called Anime Worm and we did a test sponsor for 10k but it makes no money. CTR is good its 1% but average play time and revenue is really low. We barely make money with 20 - 30 active players. We want to solve this average play time and revenue problem until we decide to do the big advertisement. Please tell me your suggestions
Making money is your goal of the project, not your problem. You should focus your attention on making the game get more attention and focus less on your game making money.