Ad Credit to USD conversion rate

I know 280 robux makes one ad credit, which is aproximately 3 dollars; but I can’t figure out how the exchange rate works. 0.01 USD is the minimum max bid, and 0.01 Ad Credit is also the minimum max bid. So if an ad runs at a max bid of 0.10 ad credit, and a competitor runs an ad at a max bid of 0.10 USD, which one is deemed more valuable?