Advertising to an U13 Audience

Hi all,

I am making a game that’s primarily targeted to an audience where users will be under 13 years of age. I was wondering what would be the best way to promote my game taking into consideration that U13 users can’t see ads anymore.

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At this point just make a cash-grab game if you want to make a game for >13 users. Most people >13 are dumb and have brain rot. Not to say roblox does not even care if they play 13+ games.

I am so goddam tiered of those type of posts… You never saw tiktok and youtube before?? Use those.

Make some easily recognizable, simple and colorful icon and thumbnail. (No need to go crazy adding rainbows and annoying stuff everywhere, it should catch your attention but it shouldn’t make you go blind, keep it simple)

Get it out on social media (either make your own content, hire someone to make said content or better yet pay content creators that market their content for these audiences and get them to play the game on a video/short video on youtube or tiktok)

Make sure the game’s gameplay loop is kept simple and stimulating (cute little pop ups, encouraging messages, etc) help the player as much as you can to get them understand it so they can enjoy the game and eventually come back (so the advertising will be more effective).