I have playtime gifts, as well as retention rewards. In my opinion, my game is pretty high quality compared to some of the competing games. Almost all of my competitors have >100 ccu consistently so I am confused why my game is doing worse.
Money dosen’t matter and i would NOT use roblox ad systems. I would use media and try to trick young people. Your avrage seesion time is low you need to have more session time for your game to survive after ads support ( mabye 6-8 min) if you still wanna use ads i would recommand for the ads only to be computer because that seems to make more time ( or might be you testind idk) play your game on your phone and try to see if its not as much fun as computer and try to fix it.