Hey guys, I just ran these ads and I was wondering if these are good numbers?
for the first ad (ran two days ago), I spent $30 USD with a cost per 1000 impressions parameter of $0.10.
for the second ad (ran yesterday), I spent another $30 USD with a cost per 1000 impressions parameter of $0.05.
The first ad got a total of 29K impressions, 1.02 cost per 1000 impressions, 1600 clicks, 5.5% CTR, 533 plays and $0.05 cost per play.
The second ad got a total of 42K impressions, 0.71 cost per 1000 impressions, 2,396 clicks, 5.72% CTR, 807 plays and $0.03 cost per play.
Overall, I spent $60 USD and got a total of 70k impressions and 1,340 plays over the course of two days.
Thumbnail of the game:
