I have a game and I started advertising it and I get a decent amount of players, but I spend 10k on ads each day and only make back ~1k every day. Luckily, this is only my 2nd day of running ads so it’s not super surprising. How does one actually make a profit from advertising? Or will it just happen naturally as I continue to put ads and build a community?
I would imagine I can either raise the CTR of the ad, encourage the player to spend more money, or get players from another source (like from Twitter or getting a Youtuber to make a video on it), how do I do these 3 things?
I’d start with a much smaller amount, like 500 or 1000, and I’d buy that every day until you will see that it won’t give you more players and the number of players and your earnings will be stable, and then you can start with bigger amounts, like 5K. You cannot start immediately with a big amount, because you need to cumulate the players so the players will stay in the game for a few days and each day you will bring new ones, so you will have a bigger income and number of players. But this takes weeks!