In my small bits of free-time over the past few weeks, I’ve been working on a small fighting game. It doesn’t have much substance so far, but I think what I have is fun and has a lot of potential as a lighthearted, more social experience (think randomizers like weapon game or old school Brickbattle games!) that’s just as much a chatroom as it is a fighting game.
And now I’ve run into a problem: How do I actually get and maintain players? I can’t be on all the time, since my schedule is currently packed tight; I don’t have a legion of fans who are itching to play; and I only have 93 Robux, nowhere near enough to maintain an advertising campaign.
The game wasn’t made with lone players in mind, and I’m worried that anyone who joins is going to walk around for a minute and disconnect before anyone else shows up.
Use social media to promote your game: Share your game on social media platforms like Twitter, Instagram, or Discord.
Collaborate with other game developers: Partnering with other developers can help increase your game’s visibility and attract new players. You can collaborate on events, create crossover content, or promote each other’s games.
Ask yourself the question, at what point does the game ‘block’, at what point in the game does the player get tired and quit.
I didn’t. These tips are from a discord server that helps small developers gain players and recognition. I copied and pasted them hoping that they might help you.
after finishing your game figure out ways to market it. reach out to content creators, make short form content, get people excited about it. maybe read some books about marketing and apply what you learnt. Make sure to save up some money for it as well, since you’ll definitely need it, maybe potentially get an investor for it, do some commissions or a job, i dunno.
another thing to keep in mind is your target audience. Find communities where they typically hang out and get them to try your game or at least make them aware of it.
I think he’s right about the “Player Block” for the most part though. There are so many games which are fun up until a certain point where there’s no clear objective, nothing really to obtain, etc. Making sure there’s always something new to see or do is key for a happy playerbase.