Currently I have a horror game that’s been in development for a good while. There are still a few things we need to iron out but overall it’s looking promising.
We are expecting to release this summer and I want to plan for the game advertisements. Currently I have around 24 ad credits and I’m thinking of running ads at 2 credits per day for 2 weeks. Is this a viable strategy?
If you want to advertise your game the most efficient way is by getting youtubers who play the same type of games to play your games you can get in contact with them by sending a mail to their bussiness mail usually attached to their yt account.
So your strategy is actually pretty good, but personally I like to use the first three days a testing phase.
I usually use it to monitor the engagement, monetisation and other important metrics, if the game got good metrics I keep sponsoring, if not(And it’s not caused by something that takes little to no time to fix), it’s time to move on and learn from the mistakes that were made.
Also as an extra tip it’s better to do 10 days and increase the ad credits per day if the budget is small, also make sure to set max bid(I think is called that) to 0.01
Thanks for the extra tip. I think the testing part is a bit hard because the minimum ad budget is high. I have taken other commissions currently to increase the budget a bit. Should I wait on the game and raise the budget or should I test the game while doing other commissions
Personally I have never sponsored for less than 10k robux, so if it won’t take you too much to get there it’s definitely worth making the extra effort, and you can always test the game while doing commissions if that works for you.
Whatever you decide, make sure to have a testing phase, a game, even if it’s really good, can always fail and it’s a smart move to let it day rather than waste a bunch of robux.
Don’t listen to this guy, he doesn’t know what he’s talking about, he made some low quality and buggy mess of games with bad monetization and game design, you should drop a game only after spending 50-70k robux in ads in the span of 15-20 days if it doesn’t go well than you know for sure that players don’t like it much and you should either rework the game or move on, before even spending all this money you have to make sure that your game doesn’t have gamebreaking bugs + gameplay must be fun + retention tactics + decent game loop, if the game doesn’t have these things it will fail no matter how much money you put into ads
If you can’t spend this amount of robux for ads than either make a really good looking and appealing game and advertise on tiktok and youtube hoping a video will go viral or find an investor or just do commissions till you have the funds
What do you even mean with that, I made a bunch of games and learned a ton form all of them, you don’t need to be an incredibly successful developer to know how the algorithm works, it’s literally all on the documentation. Roblox works similarly to YouTube and other platforms, it’s not that complicated.
Even if he doesn’t have the biggest budget, he can still advertise his game properly, also 24 and credits is not THAT small.
Let’s chill out and respect everyone, there’s no need to attack me, attack my arguments.