Hello. I am testing out sponsors for my game, A World Reborn. At the moment has a considerable amount of CPC, around 2-3 Robux for 1k sponsor run. However, the game has a very low conversion rate. About 30-50 robux per 1k sponsor run.
At very the thumbnail that I had for the game was only the game icon but was expanded upon, with another thumbnail of a character in the game. So, for the second 1k test sponsor I created a trailer for the game to see if that affects the amount of players joining. The sponsor run had more clicks after the run, but worst conversion rate than the first one.
I want some feedback on whether or not video thumbnails work well or if it is because the game trailer is not that high quality. Here is a screenshot of some of the sponsors.