How to increase player conversion rate

So, I have this game, Generic Tycoon Game. It recently got very popular and all statistics for it are really good, execpt one, the player conversion rate. It is absolutley horrible. I have no clue on how to increase it.

I would love it if some of you could tell me on how I could increase these statistics. I have linked the game below if you want to try it out and tell me what I could improve upon

Thanks in advance!

Link to game: Generic Tycoon Game - Roblox
(Very unsure about what category this fall into, picked game design support)

1 Like

After playing your game here are my thoughts/suggestions:

So far it looks like your game is during very good, with a total count of 5k+ active players when i visited.

You could add a “Starterpack” that included some cash a limited dropper/upgrader, some tokens and maybe a WalkSpeed boost.

I also found a bug.
On mobile when you open the shop you cant quite scroll to the bottom where the tokens are.

game’s pretty cool bro good job, i would add descriptions to the gamepasses, idk what vip gives me, idk what + buttons means, idk what tokens are for. I would only buy x2 cash and cash