This isn’t really considering however, how pushing Roblox Plus to the player and then providing perks for those subscribers would influence their spending behavior. A player with Roblox Plus would probably be more likely to want to spend Robux in a game they regularly play that gives them perks due to the discount it provides on purchases, which would end up being more profitable in the long run.
Developers have found that there’s also already a custom text character for it as well that can be used.