Is 2k robux in Ads enough to get your game seen? Asking for people who have a concurrent playerbase right now (Please show proof!)

You can write your topic however you want, but you need to answer these questions:

  1. What do you want to achieve? Keep it simple and clear!
    I want to achieve a concurrent playerbase.
  2. What is the issue? Include enough details if possible!
    I don’t know what to advertise in and I’m trying very hard to research this.

Please show proof that you have a concurrent playerbase (Or developed for a game that already has a concurrent playerbase) before sending!

Thank you so much!
Edit: Here is game Shadows - Roblox

2 Likes

If I say yes, I’ll have to show proof.
Well, some people actually managed for example RoDev on YouTube who managed to get a stable concurrent for 0 Robux.

But look, if you spend 20K on an ad with 2% CTR you’ll get around 3-8 players joining in every minute. (Pure mathematics, you can calculate it yourself)
But if you lower it to 2K with a more realistic CTR such as 0.3%, well, we can see how it might go.

In simple words, no. Unless you think you have a good amount of luck, which I do not know how to calculate it at all :four_leaf_clover:

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I don’t have a concurrent player base, since my game dies with no ads, but on this game here:

I spent about 900 robux on different forms of advertising over 2 weeks (mostly on weekends), and I got the following results:
First of all, the game has to have potential for players to stay in the game for a little while. For my game, players would either leave within 10 secs, or stay for 15 mins to 1 hour. Try to get players to stay for a longer amount of time, since it can help you get more concurrent players.
Next, IF YOUR GAME ICON IS FLASHY ENOUGH, I recommend sponsorships over ads. My sponsorships used the following icon:


Thanks to the amount of bright color and the clear showcase of danger, an ad like this can drag in players fast. I would recommend making your game icon somewhat colorful and exciting, as long as it fits the theme.
Continuing on the topic of sponsorships, they can show up on any device, unlike ads which only show up on PC. You can also customize who the sponsorship will be shown to, for example: Any gender, 13+, PC and Mobile. This will help you reach your targeted audience more effectively, by targeting the specific type of person you think will be most likely to click into your game and play for a while.
In terms of how much you are spending, I spent around 900 robux over two weekends and managed to get the following results:

When using ads around May 4th, I only reached around 15-20 players a day. When using sponsorships that weekend, though, I managed to hit upwards of 75, and then over 100 the following weekend. I didn’t spend enough to get a concurrent playerbase, but did have at least one player online a good 50% of the time I was advertising. I’d say 400 robux will get you upwards of 100 players, as long as you are using sponsorships with a flashy icon on weekends.
That brings me to my final point, weekends. If you advertise in summer, it won’t be as big of a decrease, however weekdays (monday-friday) have significantly lower ad success compared to saturday and sunday. I recommend putting extra money in on weekends, since there are more players available to reach.

That’s about everything I managed to gather from my experience with ads. My game has 365 visits total as of now, with those coming from 280 total DIFFERENT players, and this was done completely off of ads. If you can get your game on a YouTube video with Flamingo or KreekCraft or something, you shouldn’t need to waste money on ads, but if you don’t have access to that, sponsorships are the way to go, in my opinion. You get more players from different devices. However, if you are only targeting PC users, you can consider buying out some ads too, since you can explain what your game is in a much easier way.

I just played your game a few seconds ago while writing this, and I was too scared to stay for 10 secs, but based off the fact that it’s a dark, horror experience, I would recommend sticking primarily with computer, since these types of games are best experienced with good hardware, and if you use sponsorships, aim them at 13+ so that you don’t hit little, scared kids. I don’t know your budget, but see if you can bend the amount of money you have at your disposal to fit these guidelines. I hope this comment helps you make your game a success! Good luck!

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Over 200 visits in 2 weeks by 1 ad and 2 sponsorships is insane, wow, how much robux you have left ? I currently have 25 robux.

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I don’t think 2K may be enough for this. At least like 6K to spread it into 3 days (2K/day). If you spend it all in one day, you have an extremely high risk of dying after ads.
I had an experience like this. I had 6K robux and was spending 2K robux per day on ads. And, surprisingly, my game died pretty quick after ads.
So yeah, go earn more robux I suppose. Good luck.

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I initially bought 1700 robux as my budget, I’ve spent 900 so far and have 800 left, but I’m not feeling very motivated to finish the game anymore so I haven’t spent anything in two weeks.
The first day of ads was somewhat unsuccessful, I spent 100 robux on four ads, 25 robux each. Each ad got between 3 and 14 clicks, which is pretty bad. However, to test it out, I spent 25 robux on sponsorships the next day, and ended up with 24 plays, about 1 play per 1 robux. That prompted me to spend a ton on sponsorships, since it proved to be successful.
Especially if you have a low budget, I recommend sponsorships, and use them on weekends. Make sure you have a flashy game icon and get a good target audience. That’s what will make the sponsorship a success. I would ultimately recommend aiming for somewhere between a 1 and 3 robux cost per play, and the cost per click should be 1 robux or less. At least, that’s what I got.

Some people don’t have access to 2K robux, and, like you said, it is best to spread it across a few days. Depending on the budget you have, though, you can spend less, just don’t expect the same magnitude of success. I’d say 500 robux in one day will net you at least 1 player online 80% of the time the ad is running, and might get you concurrent players if it’s a strong enough ad.

I used 2k on sponsorships and here is how it went:

I don’t know if you will get a stable player base. I think that spreading it out could help with that. The biggest problem is that not many people click it, and you don’t get players. No other players means that people are less likely to play, and that makes it hard. If you can get a few players though, it causes a domino effect and you just get more.

I did not make any Robux off of it, but it did not kill my spirit for making a game!

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It depends on how many players you consider to be a success. I couldn’t get a stable playerbase going, and the only money I made was my friend who donation 100 robux. I still consider it a success just because it got a few people playing my game, and while I’ve lost motivation to work on that game, it’s not because of the ad results, it’s simply because I don’t like the game much anymore.

Also, in terms of spreading out the ad, I recommend getting three different sponsorships for one day, one for mobile, one for computer, and you can do whatever you want with the third. What I did, since my game appeals most to 13+ players, I spent half my money on 13+ computer ads, a third on 13+ mobile ads, and the other fraction on <13 ads for all devices. You can rearrange the amount that is going to each game however makes sense for your game; just spend more money to a target audience that is more likely to play your game for longer, and less on target audience that won’t.

Advertisements are an extremely interesting topic to observe lol.

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How did you got over 1k visits by just one sponsership ? (or multiple)

It depends on your standards and your game. Any amount is enough to get your game seen by one person.

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I only got 320 visits from the one sponsorship. There were a bunch of people who came back and played the game again after the ad ran, but after a couple days it was dead. The game only has a total of 822 visits.

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This is true. I’d also say, if you believe your game is good enough to make back any money you spend on it, go for it. Just don’t overestimate the game, start smaller and if it profits, spend some of the profit (but not all) on more ads.
Like @alessdai said, it’s all about your standards. Even just getting your game played by one person is great. I remember buying my first 100 robux worth of ads, going to bed for the night, and waking up to realize that some psychopath played the game for 40 minutes straight, in the middle of the night, when the game had barely cracked 30 visits. It’s a great feeling just to know someone enjoyed your game long enough to stay for a few minutes, so if you just want that feeling, all you have to spend is a couple hundred robux.

From my experience I would say that advertising is purely luck, there is no method to it. It depends on how much Robux you spend, what kind of game you are making(If it is good, you’ll keep your player base, if not well then it’ll die), and when you are advertising. In the past I have seen posts where someone says they spent 10k Robux in advertising and only got 10 clicks, while I have spent 500 Robux and got 80 clicks; I would provide evidence, but I don’t have access to a computer at the moment.

No. It’s about the effectiveness of your ads. It just doesnt work like that

While it isn’t entirely luck, I would argue that it is a good 45% luck. You can make a good ad, for a good game, and spend it at a good time, and the last 45% comes down to luck. As long as you try your best at all the non-luck aspects, you should be good to go.

Yeah I guess, but if you are on a small budge then you can still get pretty far with only luck. The main factor would probably be time, if you spend 10k Robux for only one day then you won’t get anywhere, but if you spend 10k Robux over a week, then you should see some results; obviously the more Robux you spend the more players you’ll attract. The other thing is your game because if you dump enough money into any game, even a baseplate, it’ll hold its player-base, at the same time, if you have a good game then you may just go to the front page, gain loads more of players and Robux.

This whole topic is getting too deep lol, barely even reflects the original post anymore

I just wanted to point out I saw an ad for a baseplate once, and that baseplate had A LOT of players. I can’t remember how many, but somewhere between 1k and 10k, proof that ads alone can make a game popular. However, you likely won’t turn a profit with that, and once the ads go down, the game will die. Take one of those games Flamingo/albert runs $700 of ads on. They will flourish while he has the ads, but once he stops advertising, they die.

If you can keep your players coming back, it doesn’t really matter how much you spend on ads. Best case scenario, you’re making more from the people that visit your game from your ads than you’re spending on ads, but this requires good advertisement and monetization. If your game is good and your players want to play, they will play. With a bit of luck, you can maintain a decent playerbase. Retention is key.

There no need to get some scripts, hiring, bug and help by the way.