As a Roblox developer it is currently too hard for me to purchase Roblox products in Türkiye. Currently there is no vendor that sells Roblox gift cards and Roblox toys are rarely sold in toy shops as they are exported into Türkiye from other nations causing the final price of the toys to increase. Robux as well as Premium pricing is a bit high for the average Turk. Turks are met with the exact same pricing plan as the United States. This plan makes it harder for Turks to access Robux and Premium, here is why:
NOTE: Unlike the United States where minimum payment is decided by your location within the U.S. and is decided for an hourly basis, in Türkiye, minimum payment is decided for a monthly basis and applies to all locations within Türkiye. So, Turks won’t tell you how much they earn per hour but will instead tell you how much they earn per month.
-
In 2024, the minimum monthly salary of Türkiye is 17,002 Turkish Lira, this is equivalent to around 515 United States Dollars as of the time that I am writing this
-
According to a report published by DISK-AR, - a Turkish organization invested in researching the topic of minimum monthly salary, around half of the working population in Türkiye receives the 515 USD monthly salary — this is a high, above average ratio for a country
515 USD is a number significantly lower than what a working American earns per month. The most expensive Roblox product for sale, the 22,500R$ for 200 USD is around 2/5th (40%) of 515 USD, and honestly speaking, I speculate that there are a lot less consumers in Türkiye who purchase this option compared to the United States. I doubt a person earning the monthly minimum salary has this much spare money in their pockets by the end of the month.
There’s more to this burden, however, which is that Türkiye is currently facing an economic crisis. Türkiye has been combating against hyperinflation for the past half decade. Not only that, but the local currency in Türkiye - the Turkish Lira, has been constantly depreciating for the past decade. So that 515 USD I mentioned earlier will become a smaller number as times goes on until the minimum monthly salary is raised once again by the Turkish government.
By the way, we don’t even pay for products in our own currency, we pay in USD. When we navigate to the buy Robux page, we see our options listed in USD. When we attempt to purchase an option via debit/credit card, the amount that must be paid is reflected in Turkish Lira, but according to the currency exchange rate of your bank (for ex. see, “döviz kurları” @here). For instance, if I’m interested in purchasing 400 R$ for around 5 USD, I do not pay the equivalent of 5 USD in Turkish Lira, I end up paying some cents more (ex. 5.10 USD translated into Turkish Lira), so I am paying a tiny bit more than an American in which part of what I pay is paid as commission to my bank for its currency exchanging service. While the loss is not so significant or serious, I’d rather pay in Turkish Lira to eliminate these losses.
Because of these combined reasons, I strongly believe that the Turkish pricing should not be the same as the American pricing.
Roblox, according to a graphic shared in the user base documentation, in Q2 2022, you had a significant playerbase in Türkiye, and in the past year a DET was established for Türkiye, and today Roblox is the top fourth game in the Turkish Google Play Store - there is clearly a large Turkish community on Roblox. Localizing your prices for Türkiye will undoubtedly yield more sales for you which originate from Türkiye.
If this issue were to be addressed, it would become more easier for me to access Roblox products as a Turk.