Too much clutter on the ad. The name needs to be bolder and more hooking. Just having some science stuff (what the kids would probably call “nerd stuff”) around the name really dulls the image. I would also say it is quite dark and doesn’t pop out of the website design.
I’d definitely increase the overall ‘pop’ of the ad, higher contrast, brighter colors. There’s a lot of negative space going on at the top of the ad. I’d put more focus on the avatars in the image and perhaps reposition them or remove the smaller one entirely, and I’d make the logo a bigger focus as well. It’s small and easily missed as it is, so I’d perhaps forego the sciencey items altogether and focus on a stronger, sleeker design for the logo. Have a version you use in full, which could be this one (though I admittedly think the pale font on a white cloud with science clipart is a bit dull as it is), and then a simplified logo that is harder to miss for ads and thumbnails.
How should the focus on the avatars go? That white effect around them that is usually used on roblox art or how exactly?
Hmm, as I mentioned above, the logo is made by myself so is not the best. Also, I am not sure why the text got like that when resizing the logo. Should I remove the clipard and add a text in a cloud and then stylize the text a bit?