Low visits compared to unique players (Players don't return)

My game (Troop Army Simulator) has gotten alot of players recently, but when looking at my visits compared to the different amount of users that played. My visits are very low.

500k unique users has currently played my game. But my game only has 850k visits.
I see other games like my game have maybe 14M Users in total, but with 100M+ visits.

My goal is to reach alot of visits per unique player.

My average visit length is currently 25 minutes for computer and 12 for phone/tablet

I’ve tried to add Daily Rewards and other things to keep players coming back, but that doesn’t work.

This is the game i am talking about: Game Link

Edit: I realised the reason is that my day 1 retention is very low, at around 10% and top 1k games got 16%. Any ideas how to increase?

  • No tutorial
  • Claim reward billboards easily clip through the chests
  • Clicking on a troop and then closing the troop menu will not close the troop actions menu
  • Surprised that there’s no Auto-Combiner gamepass (at least that I can see)
  • Almost no player social engangement (and no reason to play with friends)
  • Troops are sometimes out of order in the troop menu
  • Sometimes you just don’t get anything if working with other players, even if your damage is similar enough. This is actually one of the worst parts as I was hitting a very difficult enemy for a long time, and just as I was close to defeating it, somebody else came in and stole all of the rewards… This happens very often.
  • Auto hatching without money will continue spamming (attempting to hatch more) instead of just stopping
  • The “difficulty” jump from each area is pretty rough if you aren’t aware of certain things (also very clearly targeted towards p2w for any relevant progression after the first couple areas)
  • There’s no reason to max out a lengendary troop when a basic common troop in the next area is completely better

The game looks nice and plays well, but it gets very boring and repetitive very quickly. There’s really nothing to do. There isn’t really any “gameplay” outside of combining pets. The reason why games like this work are when they’re either idle games (see games like AFK Arena or Epic Seven), or there’s actually more going on than just clicking. The game is more interactive in the first area, then immediately becomes a drag afterwards. Aside from this being a skinnerbox, there just isn’t anything to do that would keep me here even when I’ve shut off my mind. I was also using an auto-clicker (my mouse has a button that auto-clicks when held down), so my experience was probably better than others.

This is my review after 1h 30m of gameplay.

7 Likes

Implemented all these features + more, into the game now! :slight_smile:
Seems to be increasing retention and playertime for the new players already!
Thanks alot

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