Hey guys, super new to graphic design, but I want your advice. I want to make an appealing game icon (and thumbnails) with a high click through rate. I tried making a “unique” icon before but not many people were clicking on it (I ran small sponsors to test CTR) and when I made a more normal icon the CTR went up, but
I still don’t think it is optimal. I want to reach something like 1% if that’s possible.
I’ll link the original and the new icons below, please give me your opinions and how I should go about making more eye catching/better game icons in the future.
I love the font that you used with the gradient. I would try to incorporate it into the second icon with the character. The first icon sort of gave me a headache to look at since my eyes didn’t know what to focus on. Im going to assume that you are looking out of a cave into a forest area. Otherwise, you did a great job and look forward to seeing more of your work.
I feel that you shouldn’t be using too much detail because there isn’t much to focus on. For an icon, I believe that, the logo / name of the game should be centre focus, or a central object. I’d advise using perhaps gradient blurs or fonts that really pop out.