This game is playing VideoFrame video that is not created by Roblox, how?

I had a client ask me to import video into one of our projects, i said that it’s impossible to import custom videos at the time and then he showed me this game:

Here is the part that has billboardgui>videoframe (You can find it by spawning and going right from the spawn)

I am 100% positive that it’s not a gif and it’s not a decal, it’s a video. I am so confused right now. Could someone explain to me how is this happening and if so, how can i upload video such as this on my own.

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Alo Yoga’s game was in partnership with Roblox, which allowed them private access to videoframes for their sponsored game

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This also explains why their trailer is able to be longer than 30 seconds