Hi, everyone! I’m having some issues with monetization in my team’s new game.
Our payer conversion is fairly good (1.2%), but our ARPPU is just awful (40-60R$). We have some pretty bad D1 retention which we have tried to fix, but we simply can’t pinpoint the issue. That might be part of the reason why ARPPU is so low.
Almost half of the ~600 total DevProduct sales are comprised of this one gamepass which costs only 2 Robux (the product awards you 100 Wins). This seems to be the reason why we have a healthy payer conversion, but I just can’t seem to convert these people who buy the 2 Robux gamepass into repeat purchase users.
With over 27k DAU yesterday, we only made about 19k Robux. This is an ARPDAU of 0.70. If anyone is able to help, that would be very greatly appreciated! All suggestions to improve monetization, or to improve retention which will then in turn improve monetization, are greatly appreciated!
The Game: ( ✦ ) [UPD] 
Floor Race - Roblox
