We are genuinely surprised that no one challenges Roblox ads, even though many see the system as unfair.
—WeDevThings Team
I have spent 15,000 Robux on Roblox ads. Over time, I received approximately 500,000 impressions, 6,000 clicks, and 5,000 game visits in return. This is considered excellent performance, especially since most campaigns wouldn’t achieve this level of traction, and the niche I targeted—particularly the simulation game genre—is not very competitive.
My opinion on Roblox Ads is VERY FAVORABLE, honestly. I have researched marketing strategies for three years. Among all advertising platforms, Roblox’s ad system, tailored specifically for Roblox users, is efficient and cost-effective. Running ads on certain social media platforms usually results in lower conversion rates, whether you’re promoting an app, a game, or a website (I have tested this). So, it’s not an exaggeration to say that Roblox has done a good job.
However, the flaw still exists. IT IS NOT FREE. But if you visit WeDevThings.com, you’ll find an option that’s generally free. You can test whether your game is competitive enough on the platform. Gain exposure by placing your games at the top of the listing for free. Plus, a dedicated marketing team invests money in boosting overall exposure, which can drive traffic to your games.
Moreover, if Roblox continues to monopolize the ad system, what policies might they implement next? No platform directly competes with it, so they can do as they please. Imagine they raise advertising costs again, as they have done before—that would be disastrous.
WeDevThings extends Roblox to help developers showcase, launch, and test their projects before market entry. We also compete with Roblox Ads.
I believe things could take an interesting turn if more people discover this, possibly ushering in a new era if they seize the opportunity.