So, I have this game I made and it’s doing pretty good but, checked creator dashboard and it said my Day 1 Retention has dropped by 78.5% what exactly does that mean and how do I go about increasing it, also is it important?
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im pretty sure day 1 retention is people who play on their first day and if they come back it increases? idk, try to figure out from someone else, i dont know myself
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So day 1 retention is the amount of users that return to your game after they first play. To increase this number just create a more engaging game that people are more likely to return to. 
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