I am looking at sponsoring my Roblox experience, however I am unsure what “Cost Per Play” is? I have tried looking around for some good answers but I cant seem to find any. What exactly does this setting do? Is this something that takes money away from me?
So the specific feature I am talking about is called Cost Per Play, there is a set amount of money you can put into a sponsorship, and then there is this. This appears to be a system where if a player plays your game, it takes X amount of money from total ad revenue.
nvm, I think it literally refers to someone opening up your game. It looks like Roblox calculates an “effective CPM” based on your ad’s impression-to-visit performance. It’s not really clear from the docs or in the Ads Manager…
Yea now you see why I am super confused too. Super weird terminology and it isn’t explained well at all. Like I know there is a think for people seeing your ads, but from I can tell it appears you have to pay for each play you get essentially too. Person who pays more per a play gets their ad shown more too? Again super confusing and I could be wrong about this.