Why my game has dropped so much in rankings?

My game has been out for a few months now, and for most of that time it has been around the ~85% mark, before it dropped gradually to 63% while also gaining a huge amount of visits recently. I also have a webhook that sends player feedback to a discord server for review, which I check regularly and generally get good feedback on. Why could this be?

It’s either too hard or too complicated for a casual player, so they leave a negative rating and move on. Few will leave a complaint before doing so, because that requires effort and investment in the game.

My game went from 90% to 50% after Roblox started showing it to more people. It doesn’t feel nice, but I don’t think rating matters that much compared to playtime and retention.

Maybe you should give the player some starter items, I purchased the wrong stuff, and I can’t do anything in the game now.

Also, I purchased the 1M cash product two times and got 200M cash…
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How could I make it less complicated, since there are similar games that don’t deal with the same low ratings issue?

You could make a tour like a introduction how to play.