Removal of Advertisements from the Games Page

Updates Announcements
#176

This may help with your response.

#178

Thatā€™s the only way to find those types of ads now. This makes investing in these types of ads completely useless now.

#179

Is this getting replaced by any other forms of advertising? Sponsorships have never really done that well for me, other than for attracting mobile players.

#180

Sponsorships are more effective than advertising and better embedded into search results; similar to Google.

1 Like
#181

I like the concept, Hope that we can have a smooth path forward with Ads in the future, We can all grow together!

#182

I have to slightly disagree with you, after running multiple adds vs sponsors on peak and non peak days, the click rate of sponsors is way higher. an average over 20 to 50 more clicks, I think once the sort features are corrected this may change.

#183

Sponsorships display just your game icon, removing clickbait.

Sponsors are based on device, no use advertising to a platform that canā€™t play.

Sponsors appear based on search results, the sort youā€™re in, etc. This is based on Google Search ads, and they are very effective.

1 Like
#185

Sponsored games drive in more players then advertisements for the games usually do, so this shouldnā€™t be that big of a change.

1 Like
#186

Well, people spend most of their time on the games page, so itā€™s kind of non-sense to remove it from there. Instead, in my opinion, it should be removed from the develop page, as developers are mostly busy and more interested in developing, not playing.

4 Likes
#187

Honestly it depends on the advertising itself. If the ads are more interesting, then ads will get you more clicks.

1 Like
#189

In my opinion, ever since maybe around 2016 ish I felt as though advertisements went down hill. The only way to really get your game clicked on now is via sponsorship and at that, sponsorship can get pretty costly.

Currently, there are many plugins for roblox that change the interface of different pages, and some of these plugins even disable the average skyscraper/banner ads. so now that rectangle ads have been pretty much abolished from the game, its safe to say the the amount of advertising that is going to be happening on roblox will be at an all time low, which sucks for new developers that have hard earned robux that they wanna put into advertising.

imagine working hard on developing a game then spending 10-50k on advertising only to get 50 ish people at your game, itā€™s just not ideal. Today, most people use outsider sources like twitter and discord to bump up the hype for their game, even sharing other peopleā€™s accounts/servers boosts the probability of receiving new interest in your game.

So when all said in done, I donā€™t think this is a good update, infact , I think itā€™s quite the contrary. Roblox should be encouraging advertisements in their own game (Inside sourced mostly, some external ads are ok for revenue sake) . I just feel like advertisements should be seen more to get new up -and-coming games to the front page. I understand that thereā€™s a new tactic on the front page that jumbles places around so it doesnt just count on the play-count, but even that wont help players that only get around 20 players or less a day in their game.

Thank you for reading through my short story of a comment!

5 Likes
#190

The top games that donā€™t deserve it constantly run massive-bid ads that bury cheaper ads.

Nothing of value was lost.

4 Likes
#191