I’ve searched the forum multiple times before posting and didn’t find any articles that pertain to this. Just a heads up. Their is articles asking why is my game not popular as a question, not as a guide to why.
Edit: Thank you guys so much for the love ! I really appreciate the support and the fact I can help people out with this!
So how do you know if a Roblox game is popular? What does popular mean? Well we know that a popular roblox game is one that has a lot of concurrent players, it is on the front page, it is making a lot of robux, and it is commonly known and talked about throughout the Roblox community. Popular can be interpreted in different ways but these are ways we can describe a popular game on roblox. Well what are these games doing to get these factors and what is in these games that aren’t in yours?
Note: This is all completely reasonable opinion based research and study of games that pertain as popular. There is obviously more reasons but I feel like these one’s create a separation between a popular game and a game that is just there.
Disclaimer: I have never created a game I can consider popular but, I have spent a great amount of time studying Roblox most popular games to deliver a pretty good guide.
Reason 1: Your game doesn’t have a goal to it
So the first problem that people make when creating a Roblox game is that the game doesn’t have a GOAL to it. This one is a big one because who would want to play a game that doesn’t have a point or a goal? If you look at Adopt me, what is the goal of it? The goal is to Raise a pet for money to buy new houses, eggs, cars and more. What is the goal of Piggy? Find clues and keys to escape a map with a storyline, you can get tokens to buy new Piggy skins. What is the point of Jailbreak? Rob stores to get cash, use that cash to buy new cars, weapons, customization for cars, and so much more! You see every single game I mentioned has a goal or purpose to play the game for countless hours and spend all your money on it. So think about it: what is the goal or purpose of your roblox game? Do you even have one in the first place? If not you are going to need some kind of purpose if you want your game to be popular.
Reason 2: Your game is BEATABLE
Now the SECOND problem developers make when trying to make a game popular on Roblox is that your game is BEATABLE. When I say beatable I don’t mean a certain aspect of a game Take Jailbreak as a superb example, you can beat the fact that you’ve bought all the cars, but you can know for a FACT Badimo is going to throw in a new vehicle, you can have 1 Billion coins like Lia but you will never beat the fact you will NEVER get arrested again. So what I mean by beatable is that the game in ENTIRETY Is beatable. The perfect example of this and @Alvin_Blox also points this out in his video as well, which you must check out! But as I was saying, a good example of this is a Tycoon or an Obby. When you complete a Tycoon, are you REALLY going to try and go back and complete the Tycoon again? Most likely NOT. When you complete an Obby at whole, are you going to try and waste your time to complete it again, NO. This is why it is super important to add NEW content to your game which prevents it from becoming beatable. Like Super Mega Obby, you can play it but when you get to the final stage, the developers throw in like another 500 stages therefore making the game impossible to complete which brings the players back! So you do not want your game to be a game where it is one and down where no new features or obby stages come out. This will keep your concurrent player level low and result in a small amount of “Popularity points”
Reason 3: Your game is pay to win
If you are clogging your game with Rainbow carpets for 2000 R$, Infinite health game passes for 20000 R$, 10x speed game passes for $5000R. I can officially tell you that your game is PAY TO WIN. What does pay to win mean anyways? Well it is a term of explaining that your game has purchases that gives the person that buys this product a substantial advantage over other players in the game. Pay to win games normally create an infamy upon your game and makes it less popular.
When it comes to game passes you want to make sure you are doing it the RIGHT way which means that you are offering AFFORDABLE advantages to players that create a boost not a deficit. For example take Jailbreak, I think they might’ve changed their system of bigger bag game passes to tiers but I’ve already quit jailbreak a while ago after I got my 11k bounty taken by an auto arrester exploiter for the 10 time . But back to what I was saying about the Bigger Bag game pass. It gives players a BOOST in making cash because in jailbreak making cash and grinding to 1 mil isn’t hard at all in 1 hour you can easily make 100k with criminals and more if you find some juicy bounty server. The game is designed to work like that, not coincidentally it just all of a sudden happened. The Bigger bag just makes it easier to get cash. So if you’re game is hard enough already like an obby and you are throwing in Infinite health game passes you are creating a deficit for other players because your game is already has something that will make it hard, now adding some kind of expensive game pass that will make it 10x harder creates a huge deficit to your player base and not a boost.
So guys I think these 3 reasons are a great diagnosis or at least a great start to fixing your roblox game. If you are aspiring to get your game popular or front page and your game has 1,2, or all 3 of the reasons, you must fix this as it can really stop your game from being the best it could be. If you have friends as well who you know won’t listen to you when you point out these mistakes share this article to them or anybody else you know has trouble with these mistakes. If their is any other reasons let me know in the thread
Monetisation 101: How to effectively generate revenue in your Roblox Game - Resources / Community Tutorials - Roblox Developer Forum - Amazing tutorial on how to effectivley Monetise without becoming p2w.