I have a CTR of just over 1% for a USER AD, and get somewhere between 0.08 and 0.14% CTR for a sponsored game. I tried numerous game icons and nothing seemed to help the success rate of sponsoring the game.
It is weird when you spend 35000+ robux on sponsoring a game and it gets beaten out by 2000 robux worth of user ads.
Also, Dragon Defense is now searchable in Roblox, it is second for “dragon defense” which I don’t really care about because at least now it is searchable! As is the group Binary Divine. I’m not sure what metrics changed to get it to be able to be searched for or if the algorithm has changed. I also wonder if the low CTR of the sponsored game had something to do with it being unsearchable before, not sure. I’ll try again in the future.