You can now activate subscriptions for sale within your experiences! Subscriptions offer a new potential way to earn from your experience through subscription-based offerings and business models. They also can help you build recurring relationships with your audience, strengthening engagement while benefiting your users.
And ICYMI - we are providing extra benefits for those who add subscriptions before the holiday season!
If you create an active subscription by December 15, the platform fee will be reduced to 15% (usually 30%) on all subscriptions purchased and renewed through March 15, 2024. Read more here.
Since we launched the ability to create subscriptions in September, you can now put your subscriptions up for sale. Creators will be able to access these additional tools:
Activate: Created subscriptions are made available for sale by activating subscriptions in the Creator Dashboard. You can activate multiple subscriptions for sale per experience. However, at this time, you cannot bundle subscriptions across multiple experiences.
Manage: Cancel or delete subscriptions that are not gaining traction
Learn: Understand the performance of your subscriptions via a new Subscriptions page under Creator Analytics and track payouts from subscriptions in Transactions reporting.
Earn: Earn Robux based on the base web price of the subscription with the same cut as experience products today. You may have the opportunity to earn more from retained subscribers. For more information about earnings, please visit our documentation.
Building a positive user experience is important for the success of your subscription.
Users will be able to learn more about subscriptions in the Help Center, and here are some additional details:
Discovery: Users will be able to find subscriptions on the Discover page through a limited-time sort that features experiences with subscriptions. This sort will go live later this week.
Purchase: Users will be able to purchase subscriptions in their local currency on desktop or mobile web, as well as via the Roblox app on Apple and Google. Currently, purchasing subscriptions on other platforms (e.g. consoles) is not supported.
Subscriptions are not available for purchase in: Argentina, Canada, Chile, Colombia, India, Indonesia, Israel, Japan, Malaysia, Mexico, Peru, Philippines, Russia, Saudi Arabia, Switzerland, Taiwan, Thailand, Turkey, UAE, Ukraine, Vietnam
Management: Users will be able to manage all subscriptions in one place in a new Subscriptions tab in their Roblox account settings. Subscribers via Apple and Google will be able to manage via their App Store settings if they choose to do so. More information can be found in the Help Center.
Be sure to check out the following links to learn how to implement subscriptions and engage your users in new and exciting ways!
We can’t wait to see what you create so tag us on X/Twitter @Roblox in all your subscription content!