Hello Creators,
As we mentioned in last week’s Creator Roadmap post, we are building features to enable a community-led Marketplace where any creator can make an avatar that is more expressive, communicative, and personalized. Therefore, we wanted to take this opportunity to share more about our work here.
In the coming months, we will be enabling members of the UGC Program to create and sell avatar bodies and, soon after, standalone heads. There are a few bodies already on the Marketplace that were created by members of this program - the next step is to enable you to upload and sell them directly like accessories and clothing items today.
Even more than accessories and clothing, bodies and heads are complex to create. As we get closer to launch, we want to give you the guidelines for how to build bodies so you have time to create functional and safe content for launch.
Guiding principles:
We used the following principles to craft the new content guidelines around the avatar bodies and heads:
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Give transparent parameters to creators
We will strive to provide clear and actionable guidelines to set creators up for success. -
Prioritize inclusion and creativity
We will ensure creators’ ability to develop expressive and representative avatars that fulfill their creative vision. -
Keep Roblox safe without limiting expression
By balancing safety with appeal and creativity, creators will be able to safely access and develop content that is both interesting and appropriate for all ages.
Content guidelines:
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All bodies must adhere to Roblox’s Community Standards.
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As stated in the Community Standards, bodies should not be sexually suggestive and should be appropriate for all ages.
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Some bodies, including those that resemble human figures (and don’t include any fantasy elements like horns or antennas) and those that resemble minors, will require a modesty layer, as seen on some of the character avatars in the Marketplace and the examples below.
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Avatar bodies that resemble human figures should include skin tone mutability, the ability to change an avatar’s skin tone, so that people can make an avatar personalized to them.
Additional limits & best practices
This section describes some requirements and some recommendations for your avatar bodies. Some of the checks here will be automatically validated on upload. The others are strong suggestions so your avatar will work best in experiences and with other avatar items.
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Bodies must have a dynamic head, a torso, a right arm, a left arm, a right leg, and a left leg. They can optionally include eyelashes, eyebrows, and hair as separate assets - none of these should be built into the head itself if they are present. All other items such as equipable tails, wings, glasses, tattoos, makeup, clothing, etc. have to be sold separately.
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Bodies that don’t include any separately equipable parts like clothing (so all of the bodies you will be able to create at launch) will have a minimum price of 0 and a maximum price of 10,000 Robux.
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If you are familiar with dynamic heads, you may know they can use MoodAnimations. These will be automatically generated for you - you will not be able to provide your own. For your head to look its best with all face animations, you should build it to have a neutral expression.
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There will be a minimum and maximum size for each part. The exact measurements are not finalized, but they are based on an average of the bodies available in the Marketplace today. It is probably safe to assume you won’t be able to make anything with more extreme dimensions than you see there today.
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Like clothing and accessories, there will be automated validation during upload, but it’s up to you to QA your creations before upload. Bodies (and especially dynamic heads) do a lot of things - make sure you are happy with how they look in lots of contexts!
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Bodies will be uploaded as a single action for all parts. There will not be a way to combine already-uploaded assets into a bundle. Hair and other parts uploaded as part of a body cannot be sold separately.
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Bodies cannot be created and sold by groups.
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Bodies cannot be Limited.
Note: Many of these constraints may change in future updates but will be in place for this initial launch.
What’s next?
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A set of template heads and bodies with documentation on how to use them will be available soon. We hope these will make creating bodies even easier and we would love your feedback on them.
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A staging environment to help you QA your avatars with clothing and animations will also be shared in the coming weeks.
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The full guidelines and full technical requirements will launch soon. Stay tuned!
Ready to apply to the UGC Program?
Please submit your application through this link or learn more about the UGC Program through the Marketplace Requirements and Publishing to Marketplace pages of the Creator Hub.
Examples:
Example #3
Requires modesty layer | Skin tone mutability is encouraged | Clothing is included 
Example #4
Requires modesty layer | Skin tone mutability is encouraged | Clothing, accessories, and tattoo are included
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