As the number and diversity of experiences available on Roblox grow, we want to help users make more informed decisions about the content they interact with.
Today, we are launching Experience Guidelines, which are designed to provide upfront information about what an experience contains and which age group an experience is recommended to. These recommendations are helpful for everyone on Roblox, including developers who want to build experiences with a specific audience in mind. These will eventually allow us to safely support content that is suitable for all ages alongside content that was created for a more mature audience.
Each Experience Guideline has two components:
Age Recommendation - This indicates which age group an experience is suitable for: “All Ages”, “Ages 9+”, or “Ages 13+. The recommendation is based on child development research and industry standards.
Descriptors - There is also a list of descriptors which provide users with more detailed information about the content within an experience, so they can decide if an experience is suitable for them.
We are also upgrading our parental controls so parents can use Experience Guidelines to customize which experiences their child can join.
Experience Guidelines are generated based on the answers you provide when you fill out the Experience Questionnaire. These responses give the system an understanding of the content within your experience and ensure that your experience is available to the largest audience possible.
In addition to the improved parental controls, we will also be adjusting our Discovery system’s content recommendations to protect younger users on Roblox. By the end of the year, experiences without Guidelines will no longer be recommended to younger users.
We strongly recommend that you fill out the questionnaire before December so that you don’t lose access to some users. If you fill out the questionnaire and you believe that the rating does not match your intended audience, you can review the content in your experience to see if there are adjustments you can make so that your experience is appropriate for your target audience.
The Experience Questionnaire can be found under the “Questionnaire” tab for each experience in the Creator Dashboard, and should only take a few minutes to complete. You can also learn more about it in our previous announcement.
Experience Guidelines help users of all ages find content they will enjoy. Your participation not only helps make Roblox safer for everyone but also lays a strong foundation to enable you to build more ambitious and mature content on the platform.